Digital Strategy Development and Implementation, Digital Marketing/Engagement, Digital Transformation, Digital Analytics, CRM, Event Apps
With over 18 years’ experience Angus has advised, led and implemented award-winning digital work for companies such as Disney, ESPN, Google and Microsoft. Having operated agency and client-side he thinks creatively, strategically and demonstrates strong project management skills to deliver results. Highly analytical, with strong experience in econometric modelling, digital measurement frameworks and integrated growth marketing strategies.
Has won 14 industry awards since 2003 for demonstrating integrated marketing effectiveness on behalf of clients including the luxury and hospitality sectors.
Angus founded an agency in 1999 which pioneered ground-breaking digital advertising techniques successfully implemented for Xbox and ESPN around the world. His commercial leadership has been implemented across start-ups, NGOs, FTSE100, .coms
- Hewlett Packard
- American Airlines
- John Lewis
Digital Transformation following franchise re-structure across Disney EMEA
Implementation of large-scale Data Management Platform (DMP) to measure multi-channel retail. (Disney/Hewlett Packard)
Management of CRM and Audience segmentation (Harrods)
Data Strategy for legal governance and compliance (Google)
Engagement Strategy for Star Wars Ep VII (largest grossing box office hit of all time)
Social Media Reputation Management (BP Oil Crisis)